Archive for the 'advertising' Category

80% of All Advertising Is Wasted Due To This Common Mistake

You’re flipping through this publication as you wait for your latte, when suddenly you decide to stop and read an ad. What made you stop? I’ll bet it was an attention grabbing headline.
It is a scientifically proven fact that 5 times as many people read headlines as read the body copy of an ad. So […]

How to Create Ads that Sell with Little Effort

One of the main problems people find withmarketing, is the actual selling.How can you create ads which sell?
Well there are tons of articles, and payfor e-books to help you create ad copy, butthere is a free and easy way to createyour own ads which sell, sell sell.
Swipe them
I don’t mean word for word, not even […]

Media Savvy - How To Lead, Persuade And Influence

The ability to lead, persuade and influence are integral skills for effective managers. The capability of telling a story that inspires, motivates and informs is an essential part of this process. In an age of convergence in the media and increased scepticism over traditional communication methods, a new breed of managers and leaders is emerging […]

Cable TV Advertising; Mobile Detailing Customers

If you own a mobile detailing business or mobile car wash company you should have the local cable company as one of your clients. You may even find your self with some free publicity. Cable companies are great companies to secure fleet wash contracts with. They also have other things that can be advantageous […]

13 Facts About Newspaper Advertising

Advertising in the paper works for many people inbusiness. The astute merchant understands thenewspaper’s weaknesses and works to avoid themwhenever possible.
Here are 13 facts you should know.
1 Despite declining circulation figures andincreasing ad rates, newspapers still reach largeaudiences, daily.
2 Newspapers are considered the PRIMARYadvertising medium by 99.4% of all retailers.Newspapers have been there in every […]