Archive for the 'branding' Category

How to Write Classified Ads that Get Results Now.

SELLING DIRECTLY FROM A CLASSIFIED ADClassified ads can be used to sell products directly from the ad.This works best for items costing no more thanapproximately $5. The best use for classified ads is to utilizethem in obtaining inquiries. This is called the two stepapproach. The first step is to get maximum inquiries from theclassified ad, […]

Living Your Brand on the Web - Part 2

Now that everyone has conformed to Living Your Brand on the Web, Part 1, it’s time to add a couple of tweaks that will further reinforce your brand.
Tweak #1: Your Signature File
A signature file is the simple text that, once activated is attached to your email automatically. It is the simplest and the most effective […]

Branding: All My Exs Live In…

…my senses. I know, you were thinking ‘Texas’. Well, if they do live in Texas, then it’s a good thing that I live in Virginia (dodged that bullet - swish!). In fact, most of my experiences, good and bad, nestle deep in the base of my subconscious until ’something’ wakes them up. […]

The Big Uneasy: Clearing the Clouds of Guess

People often come to me to assist them with developing their brand because they are unable to accomplish the business success they desire. They’re experiencing what we call the Big Uneasy–the state of being when things are hard. They are stuck in an idea, unable to make it happen, and dreams are unfulfilled. […]

Branded Email: Email Branding is the Next Generation of Email

All You Need is Branded EmailOrAlways Branded Email There to Remind Me
For the past 75 years, almost every form of popular communication has transformed from black and white to color. Newspapers, television, and computers are only a few examples. (Well, some computers went from green and white to color?)
That leaves this question: Why […]